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CREATING THE WOW FACTOR

Lots of people come here and go ‘wow’, and yes it’s extremely flattering but it's not like I’m a genius – I’m kind of following a formula I made up. 

My biggest trick is to not make sense in the way that you decorate. By that, I mean put things in places you normally wouldn’t. A dining table as a bedside table for example, a pair of chairs at the front of the stairs. How about a bench flanking a sofa, an African drum doubling up as a coffee table. Playing around with unusual arrangements, putting things in areas where they shouldn’t be like hanging a fancy chandelier in the kitchen makes you go, wow. If everything makes perfect sense, it reads as a big yawn, so the plan is not to make sense. Make sense?

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