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About us

Our Story

Designer, retailer and author Abigail Ahern launched her namesake brand after returning from America where she worked as an interior designer.  With a lavish portfolio that included residential as well as lavish commercial properties including the Ritz Carlton in Palm Beach Miami, Abigail opened her first store in 2003 and from there has grown her home ware brand into a thriving e-commerce site, a global wholesale business, with a large licensing portfolio as well as four highly acclaimed best selling design books, including her latest book EVERYTHING, A Maximalist Style Guide which has been sold around the world. She also appears as a guest judge on the Netflix, BBC Show Interior Design Masters that has been recommissioned for a second series. Abigail is a risk taker, a storyteller, a rule breaker and to quote W Magazine ‘One of the World’s most exciting designers’.

Our collections include our world famous faux botanicals, decorative objects, home accessories, paint, candles, rugs, cushions, furniture, lighting and more. Dedicated to creating affordable collections that are at the cross roads of modernity and tradition our commitment is to curate and create impeccable pieces that stand the test of time, transcending trends.  Our aim is to inspire you to decorate differently from our intoxicating paint colours to our unique offerings. Through our Loyalty Club, Abigail’s Online Design Masterclass, her one-to-one video consultations as well as through her lively social media channels we aim to inspire you to create a sanctuary in which you never want to leave. A restorative place to spend time, recalibrate and more than anything that makes you happy.  As Gwyneth Paltrow wrote on Goop ‘She changes the feel of a room with her knack for artful arrangements’.

 

Welcome to our magical world!