Abigail Ahern's Blog

WHY NOT HAVING AN EXIT STRATEGY IS A GOOD THING

I get asked a lot what my exit strategy is. Really, I think this is the wrong question. These days success in business is measured by how quickly you can launch and then exit in the shortest of tim...

TIPS FOR WOULD-BE BLOGGERS

One minute “the blog is dead” the next it’s making someone rich and famous. It’s hard to keep up, and I can only talk from experience… I’m certainly not an expert. I totally and utterly believe hav...

HOW TO AVOID LONELY ENTREPRENEUR SYNDROME

Running your own biz can be a lonely affair. You often work alone, have little interaction and steer your own ship. I used to be pretty solo in my early days. Now it’s quite different with an ever-...

STEPS TO SUCCESS FOR SMALL BUSINESSES

Come on in, we’re open! We really are open actually, our new store has just landed and I couldn’t be more buzzy and excited about it. It was a huge effort from the whole team to get to this stage, ...

HOW TO CREATE A DIGITAL CULTURE FOR YOUR BRAND

Retail is not what it used to be. In a rapidly changing market place if you don’t stay on your toes you could easily find yourself struggling. No longer is it about purely opening the doors or laun...

It’s not all about the money

How do you create an empire, a million dollar business that is globally respected, makes money and continues to grow and expand? Put yourself into business school perhaps, train up on certain skill...

INSPIRING ENTREPRENEURIAL TAKEAWAYS

I’m always inspired and fascinated by learning about why and how successful people have achieved what they have. So below I have listed some motivational quotes that I hope inspire you to push thin...

HOW TO SET TRENDS, NOT FOLLOW THEM

I thought for today’s biz column it would be interesting to drill into the three main attributes that has made my company stand out from the herd so to speak. The idea being to inspire you guys esp...

How to increase sales through visual merchandising

When you open a bricks and mortar store you have to start getting business savvy from the get go. As in you’ll be needing to calculate and focus on what your sales are per square footage are. By th...

Why content is your secret weapon in improving sales

I’ve been in store since 4.30 this morning. Jet lag woke me early, and I was so bored of just lying there that I got up and went in to change things up a bit. If you own your own business improving...